Fédération Française des Diabétiques - sound identity

motion design | sound identity, original music and sound design | 2021-2022

Brief

Music that reflects the Federation's values: human, close, fighting and innovative. Accompany the new strategic corporate project "Connecting people, conquering territories". Several videos have been produced since 2021, keeping the same graphic identity.

Creative response

A streamlined sonic identity in tune with our values. Simple instrumentation: cajon, piano and acoustic guitar. Emphasize the dynamic, human and close side. The sound identity evolves slightly according to the videos, while adapting to the messages.